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DRYBAR SET TO OPEN 6th TEXAS LOCATION
After much anticipation, Drybar opened in Grapevine, Texas on Wednesday, November 18th. Drybar’s refreshingly simple concept: “No cuts. No color. Just blowouts” has captivated a legion of loyal clients nationwide. Now Drybar is heading to The Towers of Grapevine, a new shopping center in the Dallas-Fort Worth area. This 1,810 square foot location will consist of 12 styling chairs, and will feature all of the signature elements that define the unique Drybar experience. With additional openings on the horizon in NYC, DC and Chicago, the brand is on track to have over 50 locations nationwide by the end of 2015.
“We are thrilled to be opening our 6th shop in the great state of Texas,” said Alli Webb, founder of Drybar. “We have been wanting to open a location in Tarrant County that is easily accessible to everyone and we finally found it! We are so excited to be a part of the community."
Drybar provides professional blowouts at a flat price of just $40, regardless of hair length or thickness (wash included!). The list of styles reads like a cocktail menu: the Cosmo (lots of loose curls), the Straight Up (straight with a little body), the Southern Comfort (big hair, lots of volume), the Mai Tai (messy and beachy), the Manhattan (sleek and smooth) the Dirty Martini (tousled and textured) and for the little ladies, the Shirley Temple at $28.
At the core of the experience is Drybar’s top-‐of-‐the-‐line customer service and obsessive attention to every last detail. The Grapevine shop will feature Drybar’s signature design, including custom Italian chairs, tufted fabric walls, marble bars with built-‐in phone docking stations, and flat screens featuring your favorite chick flicks. Drybar also offers a full line of professional hair styling products & tools, created for the perfect blowout. The brand launched exclusively with Sephora in March of 2013, and is now in all 319 U.S. Sephora doors.
Founded by longtime stylist Alli Webb, Drybar has become a regular stop for celebs such as Julia Roberts, Cindy Crawford, Jennifer Garner, Chrissy Teigen, Zooey Deschanel, Emma Roberts, Lana Del Rey, Renee Zellweger, Jennifer Love Hewitt, Rita Ora, Rose McGowan, Molly Sims, Sarah Michelle Gellar, Hilary Duff, Miley Cyrus, Nina Garcia, Katherine Schwarzenegger and Maria Shriver—just to name a few!
Named one of the top “100 Brilliant Ideas of 2010” by Entrepreneur magazine and New York Magazine’s Boom Brands of 2013, Drybar is based on the simple concept of focusing on one thing and being the best at it. The idea was a natural one for founder Alli Webb and came from a lifetime of frustration overpaying for blowouts at traditional salons. Alli was named 100 Most Creative People in Business in 2013 by Fast Company, and was featured on the Cosmo 2013 Power List by Cosmopolitan Magazine, as well as the Fortune 40 under 40 List.
Appointments can be booked online at www.thedrybar.com, through the Drybar iPhone app or by calling (877) 379-‐2279.
Drybar Grapevine - The Towers of Grapevine: 1401 William D. Tate Avenue, Grapevine, TX